While starting a business can be both empowering and rewarding, it involves dedication and taking risks. There are steps individuals and businesses can take to reduce these risks and increase the likelihood of success. The Rutgers Mini MBA™: Entrepreneurship offers the knowledge, skills and network necessary to navigate each aspects of the venture creation process from initial concepts to the first dollar of revenue. Taught by both Rutgers faculty and seasoned entrepreneurs, participants will gain practical knowledge with real world applications.
The Mini MBA™, Entrepreneurship is a certificate programs designed for:
- Aspiring Entrepreneurs
- Business owners seeking to improve or expand their existing business and/or obtain financing
- Business owners who are looking to learn business best practices
This Mini MBA™, Entrepreneurship program will enable participants to:
- Create, identify and evaluate new venture opportunities
- Interpret customer needs and quantify the value proposition
- Communicate the value proposition to potential investors
- Write compelling and thorough business plans
- Develop a network of executive mentors
- Meet potential investors for their businesses
The Rutgers Mini MBA™: Entrepreneurship features practical advice and is designed to help entrepreneurs leave the course with a business plan for success.
The course includes 12 sessions and topics may include the following:
IDEA GENERATION
- Marketplace of Ideas: Idea Generation and Evaluation
- Defining the Value Proposition
BUSINESS PLAN DEVELOPMENT
- Understanding the Business Plan
- Market Analysis Summary
- Defining Your Product or Service
- Small Business/Entrepreneurial Marketing
- Understanding Financial Statements
FUNDING START-UPS
- How to Fund Your Business
- Financial Modeling for Business Scenarios
- Raising Capital and How to Pitch Your Business
BUSINESS PLAN IMPLEMENTATION
- Leadership & Building Your Management Team
- Strategy & Implementation of Your Business Plan
BUSINESS PLAN PRESENTATION
- Business Plan Presentations to Potential Investors
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